The Washington Post on the independent, potentially boffo effort:
A group of prominent Mitt Romney backers has quietly launched a “super PAC” to raise and spend unlimited amounts of money in support of his bid for the White House, according to organizers and others involved in the effort.
.... The new pro-Romney PAC aims to go head-to-head with Priorities USA Action, a similar super PAC led by former White House aides in support of President Obama.
But Restore Our Future PAC could also be used to go after other Republicans if necessary in the contentious GOP primary season, those familiar with the operation said.
One Romney donor involved said:
“We just want to show that we’ve got more dough than anyone."
That's been, and will continue to be, a key Romney strategy in this run-up to the primary season.