A new Quinnipiac University poll shows some very strong numbers for Marco Rubio in Florida.
a. His job approval rating is 54%/27% for +27%, and he scores big with nearly every demographic, including indies (+27%), men (+33%), women (+20%), and Hispanics (+26%).
b. His favorable rating is 44%/24% for +20%, and he's strong with nearly every demographic, including indies (+16%), men (+22%), women (+17%), and Hispanics (+18%).
c. He gives Romney an 8% bounce with Hispanics.
Without Marco, Obama leads Romney among Hispanics by 6%. With Marco, Romney leads Obama by 2%.
That's not a massive improvement, but it's enough to tack 2% onto Romney's overall lead in the state.
Of course, some will argue that if Mitt sports a solid lead in Florida, he'll be less tempted to pick Rubio, and they may be right.
But that doesn't take into the equation Marco's mass appeal across state lines. As I've written, he's not a VP you'd pick to pick off a particular state (like Virginia Gov. Bob McDonnell) but to raise enthusiasm nationally.