New Jersey state senator Barbara Buono (D) is Chris Christie's only declared challenger for governor, and is likely to be the most liberal of the bunch (read the GOP12 cheat sheet on her here).
So how might Buono beat the ostensibly unbeatable Christie? One possibility -- remind voters they're from New Jersey.
Buono, to The Huffington Post:
"We should not accept four more years under a governor who vetoes gay marriage, funding for Planned Parenthood and tries to stack the Supreme Court with justices who share his extreme views."
Of course, Buono also makes an economic pitch, but it's hard imagining that going somewhere when residents are optimistic about the state's direction.
In the most recent Quinnipiac survey, 65% of Jersey residents said they were either somewhat or very satisfied with the way things are going in their state.
When you combine that optimism with Christie's approval rating, it makes for a very tough incumbent to beat (an endorsement from the Laborers International Union of North America was some icing today).
If Buono has a half-court shot, running a race on social issues might be her best play.